Wednesday 03/09 2025
Conference Opening and Reception. The conference will commence with a series of FACE2FACE dialogues featuring invited experts and academics from the Faculty of Economics at the Technical University of Liberec.
Thursday 04/09 2025
Participants will be divided into four thematic sections based on the topics of their papers. The sections are as follows: 1. New Valuation Trends, 2. The Job Market Through the Eyes of Today’s Employers, 3. Innovation in Marketing, Trade, and Tourism, 4. ACC Section.
WEDNESDAY 03/09 2025
Conference opening
Venue: Technical University of Liberec, Building G, Univerzitni namesti, 1410/1, 461 17 Liberec
13:00–14:00 Participant registration
14:00–14:10 Opening remarks
14:10–16:00 Face2Face Part I
16:00–16:30 Coffee break
16:30–18:30 Face2Face Part II
18:30–22:00 Reception, social evening with TUL Band
Face2Face Part I
14:00 –16:00
Jiří Kraft jr.
CEO JAWA MOTO
Interviewer: Jiří Kraft
Zdenka Studená
FOUNDER OF FLEXJOBS.CZ
Interviewer: Tereza Michalová
David Porš
CEO OF SMWORKS
Interviewer: Petr Weinlich
Face2Face Part II
16:30 –18:30
Helena Horská
CHIEF ECONOMIST, RAIFFEISENBANK
Interviewer: Martin Petříček
Andrew Peirson
MANAGING DIRECTOR AT IO PARTNERS
Interviewer: Kryštof Tichý
Marek Hudík
ECONOMIST | RESEARCHER | EDUCATOR
Interviewer: Marek Skála
Leon Jakimič
EXECUTIVE CHAIRMAN AT LASVIT
Interviewer: Jitka Burešovám
Live graphic recording will capture the key moments of our opening event.
Skilled illustrator Jitka Jungmannová will create a live visual mind‑map of key session themes, making complex ideas memorable and shareable.
THURSDAY 04/09 2025
The second day of the conference will take place at the Faculty of Economics, Voroněžská 13, 460 01 Liberec.
NEW VALUATION TRENDS
A Discussion on Emerging Trends in the Valuation of Corporate Assets
THE JOB MARKET THROUGH THE EYES OF TODAY’S EMPLOYERS
A Challenge for the Academic Environment
INNOVATION IN MARKETING, TRADE, AND TOURISM
Innovation-Driven Developments
ACC SECTION
Academic Coordination Centre in the Euroregion NIsa (ACC)

Before we kick off the sessions, you’re welcome to join us for a morning coffee break.
Dean’s Office Meeting Room, EF TUL (7th Floor)
9:00 – 9:10 opening word of doc. JUDr. Ing. Bohumil Poláček, Ph.D., MBA, LLM, Head of the Department of Finance and Accounting EF TUL.
9:10 – 11:30 moderated lectures and discussions on New Trends in Valuation with the participation of experts from practice:
- Mgr. Radomír Čujan – Director of the Department of Forensic Experts and Interpreters, Ministry of Justice of the Czech Republic.
- Mgr. Markéta Tomanová – Head of the Expert and Interpreter Licensing Department, Ministry of Justice of the Czech Republic.
- Ing. Barbora Rýdlová, Ph.D. – Head of the Department of Corporate Finance, Prague University of Economics and Business; Expert in the field of valuation of companies, securities, and intangible assets.
- Ing. Pavel Tůma, Ph.D. – senior partner, PKF Apogeo Group.
- Ing. Petr Polák – Head of Department 2802 – Valuation of assets, Ministry of Finance of the Czech Republic.
- Ing. Jiří Škoda – Department 2802 – Valuation of assets, Ministry of Finance of the Czech Republic.
12:00 – 13:00 Lunch served buffet-style
13:00 Presentation of individual thematic papers (schedule will be updated at the end of August).
Room H41, EF TUL (4th Floor)
9:00 – 10:15 STUDY PROGRAMS THROUGH THE EYES OF STUDENTS, COMPANIES, AND THE UNIVERSITY: Presentation of the ERNILAC project and best practices from the university’s perspective
10:15 – 10:45 Coffee break
10:45 – 11:45 DISCUSSION TABLE: FACE TO FACE: For education that works
11:45 – 12:00 Discussion with the audience, questions, and summary
12:00 – 13:00 Lunch served buffet-style
13:00 Presentation of individual thematic papers (schedule will be updated at the end of August).
Room H45, EF TUL (4th Floor)
9:10 This session will primarily feature the presentation of individual thematic research papers focusing on innovation in marketing, trade, and tourism, followed by an open discussion on potential research collaborations. Participants will also have the opportunity to visit the faculty’s VR and Eye-Tracking laboratory.
12:00 – 13:00 Lunch served buffet-style
Room H32, EF TUL (3rd Floor) – Cross-border projects and their contribution to the development of the university platform in the Euroregion Nisa
09:00 – 09:20 SECTION OPENING
- doc. RNDr. Miroslav BRZEZINA, CSc., dr. h. c., Rector TUL,
- Prof. Dr. Thorsten CLAUS – Technische Universität Dresden/IHI Zittau, Director,
- Ing. Mgr. Marek SKÁLA, Ph.D. – Dean of of the Faculty of Economics TUL
09:20 – 10:40 PLENARY PART
- Ondřej HAVLÍČEK, M. A. – Euroregion NISA, Liberec
- dr. Bartosz BARTNICZAK, prof. UEW – EUWT NOVUM, Jelenia Góra Dr. Alexey ALEKSEENKO – UNU-FLORES, Dresden,
- Dr. Frans HERMANS │ Dr. Anne SEIWERT – Deutsches Zentrum für Astrophysik, Görlitz
10:40 – 11:00 COFFEE
11:00 – 13:40 PRESENTATION OF CROSS-BORDER PROJECTS (Part I)
12:00 – 13:00 LUNCH BUFFET
13:40 – 15:00 PRESENTATION OF CROSS-BORDER PROJECTS (Part II)
15:00 – 15:20 COFFEE
15:20 – 16:40 PRESENTATION OF CROSS-BORDER PROJECTS (Part III)
16:40 CONFERENCE CLOSSING │ COFFEE
Before we begin the afternoon sessions, you’re warmly invited to join us for lunch.
Highest floor of the University Library of Technical University of Liberec
To what extent does the International Trade specialization meet the needs of professional practice? How many of our graduates work in international trade or related fields? What aspects of the curriculum could be improved or further supported? The panel will also include alumni selected based on their career paths.